Details!! Details!!

posted on August 1st, 2017 under PRODUCT

DETAILs!! DETAILs!! Ever heard the expression… "The devil is in the DETAIL?" It's very catchy but accurate. Meaning that something might seem simple at first thought but actually takes more time, effort and skills to accomplish. In product photography, DETAIL is very important, so important that smart clients, although tempted at times, do not attempt to do their own […]

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posted on May 2nd, 2017 under PRODUCT

Why BACKGROUNDs? Well, isn’t it true that in order to truly expose a person, place or thing, one should take the time to checkout its or their BACKGROUND? So when my client who came to me through a referral, called on me to capture the soul of her amazing custom jewelry line, I’m confident that the first […]

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